Mobile is a big cause of abandoned online sales. Used right though, mobile can secure more sales, increase spend per customer and greatly enhance customer experience and it goes beyond simple payments, queue busting and m-commerce.
Mobile is the key to enhancing omnichannel optimisation, a streamlined customer experience, the route to customer personalisation, the driver of floor up and cross-selling and the lead to speeding up decision making and cutting cost sales.
From product choice and availability, comprehensive information, reviews, suggested add-ons, flexibility and stock availability, ordering and delivery, mobile device technology offers you, the retailer, expanded sales promotions and opportunities like never before.
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