The key to customer satisfaction is to give them convenient and simple methods of using the offer. This also applies to payments for services. The form of purchase preferred by consumers is now more important than the one preferred by the provider. Therefore, we implement payment methods adequate to these requirements.
Client in times of mobile solutions
We know that modern consumers use their smartphones also when shopping at a stationary store. They search for previously viewed products online in order to compare prices and check the quality of the goods. This is the consumer's standard behavior that the provider must be prepared for. The buyer increasingly uses mobile facilities at the stage of paying for services. Many of them would not mind giving up cash for the benefit of new technologies.
Personalization of payments
The anticipated provider must be prepared for the fact that the buyer is very interested in new technologies. Banks and other financial institutions are prepared for the fact that the client is favorable to technical novelties. Representatives of the retail sector want to be up to date, so they also have to ensure that the consumer feels satisfied also on this level. Therefore, it is necessary to optimize online and mobile systems to increase payments.
The changes also apply to staff at the stationary store. Employees should be equipped with appropriate devices for mobile payments, or convenient screens that display the information the client needs to make purchases.
Exorigo360 – integrating personalized payments in an omnichannel world
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